Now, we know what you may be thinking: Why would “coffee” and “facial recognition” ever find themselves co-existing? One term is a beloved morning beverage, the other is affiliated with security and James Bond films. However, U.K. company Costa Coffee has found a way to marry the two.
By using facial recognition technology, this new custom vending machine will try to figure out a customer’s coffee preference based on their age and demographic. Young students may be offered sugary drinks, while the older crowd will likely be suggested some good ole’ black coffee. Of course, these types of preferences are not universal, which is why the company keeps all customer info anonymous and simply uses the technology to gauge what products are doing well with what types of people. Developed by Bsquare (who previously designed the “Coca-Cola Freestyle” machines), the device will also utilize touch screen technology and will be able to produce smells, presumably to allow customers to sample coffee flavors.
This upcoming machine by Costa Coffee delivers personalized service using the best vending technology in the industry. Here at IDS, we are quite excited about these advancements in the business, and our custom vending machine solutions allow you to provide these same experiences to your customer base, no matter what field of work you are in.